Retail Media Knowledge Hub
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Definitions
Case study
Articles
Blogs
Definition
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27
Definations
Addressable Audience
Advertising Cost of Sales (ACOS)
Aggregated Market Data
At-Home Sampling
Attributes
Attribution
Average Cart / Basket Size
Brand Page, Product Detail Page (PDP)
Category Share
Closed-Loop Measurement
Commerce & Retail Media
Commerce Data
Commerce Intent
Connected Media
Consumer Journey / Customer Journey / Shopper Journey
Custom Audience
Customer Targeting
Digital Catalogue
Digital Coupons
Digital Shelf
Direct Mail
Endemic advertising / Endemic brands
First to Basket
First-Party Data
Full Funnel Marketing
Product Catalogue / Shopping Feed
Sales Catalogue
